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KEISWI Inc. started their business in 1957 as a precision sheet metal processor specializing in making interior apparatus for airplanes such as Boeing and Airbus as well as bullet trains. The company currently has 12 employees and works with JAL and ANA to create interior parts for the Boeing 787 which are composed of strong, ultra light carbon fiber composite.
In 2003, Keiichi Sugano, the president of KEISWI Inc., launched “AERO CONCEPT”, an original brand producing briefcases and small goods such as card cases and key chains. With his high level skills in precision processing Mr. Sugano soon received a high volume of orders from around the world thanks to his innovative ideas and high quality workmanship.
Just two years after launching AERO CONCEPT his products have already appeared in the world famous 2005 Milan Collection. AERO CONCEPT is now enjoyed in a vast number of countries including Italy, Russia and China, and will soon debut in England, Germany, the United States and France.
Hawai’i is renowned for its beautiful beaches and the Aloha Spirit possessed by its people. Since business in the islands is conducted with a casual professionalism, AERO CONCEPT celebrates this culture with its simple yet elegant designs. The use of Nume leather and precision cut metals in its business accessories complements the aloha inspired attire preferred by many professionals. AERO CONCEPT follows Hawai’i’s working men and women from the boardroom to pau hana.
In an era where numerous companies are adopting the efficiency of Japanese manufacturing in order to deliver their products both faster and cheaper, AERO CONCEPT embraces a different Japanese value for its business model. AERO CONCEPT celebrates its Japanese heritage by creating products that fully showcase the skill and dedication of its craftsmen. Each item is handmade using precision metal and leather work to create products that promote the artistry of modern Japan while also being useful in everyday life.
AERO CONCEPT seeks to honor Hawai’i’s artisans through the release of its Emijah line. The concept of emijah is a warm introduction or greeting; aloha. The Emijah line is exclusive to Hawai’i and utilizes Nume leather dyed in limited edition colors as well as a Hawai’i exclusive logo. Each item is handcrafted in Japan by AERO CONCEPT’s master craftsmen.
Release of Liability
By purchasing an Aero Concept branded product from or through a United States entity (“AC Entity”), you agree to and expressly assume the risks of injury, damage or liability during or related to possession and/or use of such product. You irrevocably release AC Entity, its employees, contractors, suppliers, distributors, agents, successors, heirs, assigns, affiliates and representatives (“Released Parties”) from all claims, rights, demands or actions for which you or your successors, heirs or assigns may have against the Released Parties in connection with the product. You agree not to make a claim against or sue the Released Parties for injuries or damages relating to the product. You further understand and agree that this release extends to all claims known, unknown, suspected or unsuspected, related to the product and you expressly waive all rights under Section 1542 of the California Civil Code (or any similar law or rule) regarding such claims. Section 1542 states: “A general release does not extend to claims which the creditor does not know or suspect to exist in his favor at the time of executing the release, which if known by him must have materially affected his settlement with the debtor.” If any of the foregoing provisions are held to be unenforceable, such provision(s) shall be amended to affect the intended meaning, or in the alternative, be severed from this agreement while the remaining provisions shall be enforced.